In this article I'll detail the strategy that is getting my content in front of instagrammers that are new to my page. In a previous article I discussed how to I find over 305 hashtags for dogs.  It was a fairly long article with some beginner basics which I will skip here.  However if you...

Instagram Algorithm Updates January 2018 I can’t turn around without someone saying... my posts are tanking... or others saying ... best week ever! Instagrammers are panicking and “experts” are responding. I’m starting to see a lot of blog articles, you tube videos, posts getting circulated about the algorithm changes. Why I Never Believe These Articles...

Earlier this year I book marked an article on LinkedIn: "The hashtag is dead, and machine learning killed it" In essence, Artificial Intelligence (AI) powered visual recognition is getting better every day. Think about Facebook and it's Face detection tagging.  Through the years it's improved to the point it now suggests who to tag with...

Everyone has a personal style.  I happen to like photos that are bright, vibrant and colorful.  Admittedly I brighten photos more than I normally would ... because brighter photos tends to do better in Instagram.  If this photo were to be printed I'd tone down the highlights and decrease the exposure.  That said - I...

Instagram loves Videos Videos are easy to consume especially when they are between 7 to 15 seconds in length. But what if you have photos and you want to use them to tell a video story? Here's how: Select no more than 9 photos. Use an app that allows you to piece photos together.  I...

Humans are hardwired for creativity and connection.  We seek validity and intimacy.  We want to be seen. That’s why the decrease in engagement is turning the Instagram community upside down. It’s touching a nerve in our amygdala.  Often called the lizard brain (because it’s thought to be the oldest part of our brain) … the...

I've been Instagram Shadow Banned I think you'll agree with me when I say reach and visibility has gone down on Instagram.  It's really hard to get as much followers, likes and comments and you might be sensing engagement overall is down. Well as it turns out the the rumours about the Instagram shadow ban...

We’ve partnered up with EarthRated on a contest to find your dog’s best #GOFACE (that funny face they make when they need to go doo doo). To start things off here are a few of Maggie and Orbit’s I got to #goface.  We’ll be watching your entries as well to share them with the community….